From the bottle, I could tell it was wild cherry flavor.
The smell hinted of the cherry flavor.
The taste was not there. I didn't get a cherry flavor at all. I was expecting something like that of a Cherry Coke, where the taste is in-your-face. There wasn't much flavor at all. It was more tart/acidy than anything else.
Who knows. Maybe my tastes buds were off that day. My disappointment knows no bounds on this one.